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Michelson & Associates, Inc.
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About Michelson and Associates, Inc.
Michelson & Associates Inc., is a full-service research firm based in Atlanta, Georgia. We specialize in planning marketing strategies, extensive research studies, product development, and the evaluation of customer service and satisfaction.

Our mission is to help our partners better understand their
customers, prospects, competition and opportunities.

We are here to solve problems.

Businesses come to us with various difficulties, we listen to their concerns and work to understand their customer needs, wants, desires, habits, opinions and criticisms. We work with people every day in markets throughout North America and maintain contact on the front lines of business.

We collaborate with every client in partnership in order to come up with an appropriate mix of research methods to improve how they do business.

At Michelson & Associates, Inc. we help clients:
Bring the voice of the customer into the boardroom
Help study the competitive landscape of a given industry
Implement strategic planning – by taking valuable information and turning it into ideas, we help various businesses operate as efficiently as possible

We have been in business since 1984, working to help our clients obtain a better understanding of their customers, prospects, competition and opportunities through primary marketing research programs.

We help our clients answer important questions such as:
"Who are our customers and best prospects?"
"What do our customers and prospects need/want?"
"How are we doing?"
"How can we get better?"

Michelson & Associates, Inc. offers several specialized research methods to help clients gain a strategic marketing edge, including:
Focus Groups
Mystery Shopping
Survey Research -
TeleSurvey / SiteSurvey / MailSurvey / InternetSurvey

With these proven techniques, Michelson & Associates, Inc. provides clients with quality customized research services at the lowest possible cost.

We offer personalized, hands-on service for many fortune 1000 clients worldwide. We have extensive experience providing answers for leaders in many industries including:

Real Estate
Web Site Development

Each year, we complete over 24,000 mystery shop evaluations, 6,000 on-site interviews and 10,000 telephone interviews. Since our start in 1984 we have conducted over 2,000 focus group sessions across the United States, Canada, Europe and Asia.

From our research findings, we assist clients in developing action oriented strategic marketing plans. You'll find our research reports easy to read and understand. Our reports are designed to present vital marketing information clearly and concisely.

We believe that knowledge
without understanding is useless information.

Our goal is to present findings in easily understood formats.

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Michelson & Associates, Inc.
C/O Service Evaluation Concepts, 210 Crossways Park Drive
Woodbury, NY 11797
V: 516-576-1188
F: 516-450-3466

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